British Advertising Bodies Launch Pitching Site
British advertising trade bodies ISBA and IPA have launched a new website designed to clarify the pitching process. The new site, www.thegoodpitch.com, will focus on “six principles” of pitching:...
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BBDO Brass Talk Creating Fame for Brands
CANNES, France—Fresh off a panel comparing admen to some of history’s great artists, Andrew Robertson, president and CEO of BBDO Worldwide, and David Lubars, chief creative officer of BBDO North...
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